There are two words that almost every business owner hears all the time.They sound like they mean the same thing\u2014but they don\u2019t.<\/p>
In fact, knowing the difference between these two words can tell you who actually knows what they\u2019re talking about\u2026 and who doesn\u2019t.<\/strong><\/p> It\u2019s one of the simplest ways to spot real expertise when someone\u2019s trying to sell you marketing services.<\/p> In this short video, I’m breaking the difference down. Plus, how to use this little test the next time someone tries to sell you on \u201cmarketing\u201d or \u201cadvertising.\u201d<\/p> Watch the video to hear more about it.<\/p> <\/p> <\/p> \u00a0<\/p> <\/p>","protected":false},"excerpt":{"rendered":" There are two words that almost every business owner hears all the time.They sound like they mean the same thing\u2014but they don\u2019t. In fact, knowing the…<\/p>\n","protected":false},"author":2,"featured_media":1479,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[40,39],"tags":[],"class_list":["post-1457","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-article","category-video"],"yoast_head":"\n