Article
The Most Expensive Marketing Mistake You’re Probably Making
The mistake that costs business owners more money than bad headlines, bad images, or bad offers combined: running a genuinely good ad for too…
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A Better Way to Advertise
Why Do Some Local Businesses Stay Busy—While Others Stay Invisible?If you're a local business owner—whether you run an auto shop, a chiropractic clinic, a…
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Free vs Paid Traffic Trend You Have to Know About
It’s no secret that small business marketing is constantly changing. What worked like magic a year ago might not even move the needle today.…
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A Totally New Strategy
Marketing That Actually Works for Small Business Owners(Without Wasting Time or Breaking the Bank)If you run a local business, you already know how tough…
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Google or Facebook: Which is Best for New Business
If you run a local business, whether people come to you or you go out to serve them, there’s a question that always seems…
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Article
Why Smart Business Owners Don’t Do Their Own Marketing
When it comes to getting your marketing done, you’ve got three real choices.First, you can do it yourself. You know it’s important. But let’s…
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Article
Control Your Competitors
“You can’t control what your competitors do, but you can control what you do — and that’s all you need.”Business is full of noise.…
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What 3 Things Are Working to Bring in New Customers?
Getting new customers used to be easier. Now?- What used to take a few phone calls now takes 20 or more.- Advertising costs more.-…
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How to Beat Every Competitor
If you’re a local business owner, you’ve probably felt the pressure of competing with big-name chains moving into your area. They’ve got more money,…
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