▶ Video
Google or Facebook: Which is Best for New Business
If you run a local business, whether people come to you or you go out to serve them, there’s a question that always seems…
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Article
Why Smart Business Owners Don’t Do Their Own Marketing
When it comes to getting your marketing done, you’ve got three real choices.First, you can do it yourself. You know it’s important. But let’s…
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Article
Control Your Competitors
“You can’t control what your competitors do, but you can control what you do — and that’s all you need.”Business is full of noise.…
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▶ Video
What 3 Things Are Working to Bring in New Customers?
Getting new customers used to be easier. Now?- What used to take a few phone calls now takes 20 or more.- Advertising costs more.-…
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▶ Video
How to Beat Every Competitor
If you’re a local business owner, you’ve probably felt the pressure of competing with big-name chains moving into your area. They’ve got more money,…
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▶ Video
New Business on Autopilot: No More Daily Marketing!
If you’re like most local business owners, you didn’t start your business to become a full-time marketer.And yet… it feels like that’s exactly what…
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Article
You’re Not Imagining It
If you run a local business and your marketing just isn’t working like it used to, you’re not imagining it.There are a few reasons…
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Article
Discounting Can Hurt More Than it Helps
Running discounts feels like a quick win — but over time, it can cost more than it helps. You train people to wait. You…
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▶ Video
How Much to Spend On Your Marketing
If you’re a small business owner, this question probably keeps popping up: “How much should I actually spend on marketing?” There’s no shortage of…
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▶ Video
Building A New Customer Wave
Imagine this:A graph showing your new customers climbing steadily, month after month — a smooth, upward curve that doesn’t just happen once, but keeps…
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