▶ Video
Marketing Vs Advertising
There are two words that almost every business owner hears all the time.They sound like they mean the same thing—but they don’t. In fact,…
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FINALLY! A Place Business Owners Can Find the Support They Need
Let’s be honest—being a business owner can feel isolating. You’re expected to have all the answers, make the tough calls, stay optimistic, and lead…
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How Strong Is Your Business’s Brand & A Fast Way to Find Out
You may have a brand—but do you know how strong it actually is? Brand strength isn’t just about having a logo or a tagline.…
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▶ Video
A Darker Color Works Better in Marketing
Most business owners spend time perfecting their product or service—but overlook one surprisingly powerful detail: color. A recent experiment tested this using shampoo bottles—same…
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▶ Video
Welcome, to The Customer Factory
If you’re a local business owner, we know you’ve probably tried marketing that overpromised and underdelivered. Endless lead chasing. High costs. Low return. Sound…
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Article
Why Local Marketing Ads Fail and How to Fix It Long Term!
You can have a great product, a strong ad, and still wonder why your marketing just isn’t bringing in new customers. It’s a frustrating…
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Article
3 Easy Ways to Make Your Business Social Profile Much Better
If you’re wondering whether your social media page is hurting your chances with new customers, the answer is probably yes. Most business pages have…
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▶ Video
Is Old Social Media Holding Your Business Down?
Before doing business with someone new, most people do the same thing—you probably do it too: check them out online. And while your website…
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Article
Why Do People Really Choose You? (Its Not Your Ad…)
If your business needs more customers, the typical advice is:Run ads. Build a funnel. Launch a campaign. But that might not be the right…
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