Having been with The Customer Factory for almost 6 years, Dr. Chenault talks about his experience with The Customer Factory.
Category: Chiropractic
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7 Tips for Creating a Consistent Flow of Qualified New Patients
1. One patient at a time.
A decompression patient and a neuropathy patient are having different symptoms and experiences. Rather than make your ad a menu list of all the services you provide, focus on one patient type at a time and you will make a deeper and more emotional connection.
2. Target by zip code.
A mistake practice owners make is to target too wide an area and spread their budget too thin. Use your database and only target the ZIP codes where 80% of your current patients come from now.
3. Appeal to those who are active and health motivated.
Aim your ads toward those who are active in life. Those who play golf or go fishing, travel, etc. These people will have personal goals and motivations that can pull them into your office and through a complete care plan.
4. Go after the most qualified prospects first.
Facebook and Instagram give a vast ability to target prospective new patients by their potential ability to pay for care.
5. Use testimonials (social proof).
People believe other people. Using short testimonials in your marketing signals that you have helped others just like them.
6. Don’t say too much.
You’ll never be able to answer all people’s questions adequately in your advertising or even on your website. It is always best to tell them that they will get all their questions answered once they’re in your office.
7. Improve scheduling skills.
Scheduling skill is what gets prospects to show up for their first appointment. There are communication techniques and strategies that can land more than 80% of these people into your office ready for care.
Of course, there are many more things to know in order to create a consistent flow of qualified new patients for your practice. Check out the rest of blog for more help.
P.S. If you want to know the marketing methods million dollar practices use, watch my new webinar “How I Added $100K+ Per Month To A Practice’s Revenue Using Simple Social Media Ads” Click Here
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How Dr. Lambert Grew Her Practice By 136%
Watch Dr. Lambert’s inspiring journey as she shares the secrets behind building a successful practice. She tells her challenges, the importance of a reliable team, and insights into maintaining a steady flow of leads.
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How AI Scheduling Actually Works
Are you in one of these situations when it comes to scheduling your new patients?
1. It’s too much trouble to keep calling and texting.
2. New patients aren’t responding.
3. If you’ve got a third-party scheduler and the results are lacking.
Watch this video and see a new way to schedule your new patients. -
How To Hyper-Target Your Facebook Ads
In this video, I show you what Hyper-Targeting is and how you can bring in the exact kind of new patients you want to see.
P.S. If you want to know the marketing methods million dollar practices use, watch my new webinar “The Social Media Strategy that Attracts Qualified New Patients Who Show, Pay, And Stay” Click Here
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Facebook Business Page Scam Happening Now
If you have received a text from “Facebook” about your Facebook Business Page, and are concerned, watch this first.
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New Patient Marketing Magazine – Issue 12
Our latest issue of our New Patient Marketing Magazine is out!
This issue focuses on getting neuropathy patients which includes our 10 secrets to neuropathy marketing, the ads that are working right now, plus more content.
This issue also features Dr. David Morris, and how he built his mutli-seven figure practice.
We also feature our latest Friend of The Factory, RST Sanexas, and how they are helping to shape the future of neuropathy treatments.
If you want a free copy, email us at ceo@thecustomerfactory.net. -
How I’ve Learned To Handle My Haters
Have you ever been worried about promoting yourself or your practice, due to a hater?
We all get a hater from time to time, but how do you deal with them?
After marketing myself over the last 11 years, here is what I’ve learned.
Watch now. -
You Are Hurting Your Marketing By Doing This…
Do you realize that one thing that could be harming your marketing is that you know too much about your practice?
When you are a practice owner, you spend all day in your practice using that vocabulary and explaining treatments to patients.
You don’t get that chance when running Facebook ads.
In this video, I cover how this problem can disconnect you from your new patients.
If you want your new patients to show, pay and stay, watch my new webinar “How I Added $100K+ Per Month To A Practice’s Revenue Using Simple Social Media Ads”: Click Here
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How To Stop Competing With Yourself
In this video, I teach you how to not compete with yourself when it comes to marketing and sales, especially in your practice.
It can be easy to lose sight of the purpose of your practice and that can often be reflected in how you sell and promote yourself.
Take a look at this video to see if you might be doing this.
P.S. If you want your new patients to know, like and trust you, watch my new webinar “How I Added $100K+ Per Month To A Practice’s Revenue Using Simple Social Media Ads” Click Here