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Maximize New Patient Conversion with Performance Marketing
As a healthcare practice owner, you know that every new patient inquiry represents a precious opportunity to grow your business. I recently recorded a…
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The Marketing Mistake That Murders Profitability
As a business owner, it can be tempting to constantly test new marketing tactics. But I recently covered why consistency is key when you…
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New Patient Marketing Today Magazine – Issue 10
If you want a copy sent to you, contact me at contact@thecustomerfactory.net.
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Chapter 13&14: Getting the Most ROI From Your Facebook Ads for New Patients
You’ve got to know your numbers. In this video, I show you a trick on how to calculate your new patient value so you…
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Chapter 15: Avoid Getting Banned from Facebook Ads: Rules for Healthcare Marketing
Facebook’s ad monitoring “bots” shoot first and ask questions later. With healthcare ads, they are so sensitive that using the wrong word in an…
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Chapter 12: How Proper Lead Follow-Up Can Double Your New Patient Bookings
New patient inquiries generated from paid ads are WAY different than referrals. You need a tight procedure to maximize every new patient opportunity. In…
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Chapter 16 :The Beginner’s Guide to Facebook Ad Testing
Pro marketers have a trick that keeps them from wasting money on ads that don’t work. That trick is testing! If you’ve ever blown…
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Chapter 11: Tracking Your Marketing Campaigns for Maximum Results
Not using tracking phone numbers on your marketing campaigns, is like having a car with a blacked-out windshield. I’ll tell you where to get…
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Chapter 10: Be Easy To Respond
Times have changed and so have communication patterns. Research indicates, and my experience proves, that if you only give prospective new patients a phone…
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