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  • The One Type of Business Owner Marketing Can’t Help

    The One Type of Business Owner Marketing Can’t Help

    There’s a certain kind of business owner.

    You’ve seen them before.Maybe you’ve even felt like them yourself.

    No matter how smart the strategy, how well-crafted the offer, or how proven the system…It just never seems to work for them.

    Why?

    It’s not because of their product.It’s not because of their market.And it’s not because the tools they’re using don’t work — they clearly do for others.

    The problem lies somewhere else entirely.

    In this video, I cover what is holding these type of business owners back and how you can avoid being like them.

    After watching, 👉click here👈 to schedule a call and we’ll show you our strategy to help your business reach it’s peak.

     

  • When Your Business Is In Trouble, Start Here

    When Your Business Is In Trouble, Start Here

    If your business is struggling, if you’re not seeing enough customers walk through the door, and your bank account keeps reminding you something isn’t working—then this is for you.

    There’s a lot of advice out there. Most of it sounds like this:

    “Do more!”“Be everywhere!”“Try this new tactic!”

    But when things aren’t working, doing more of what’s not working isn’t going to save you.

    What do you do instead?

    In this video, I walk you through the 3 steps I’d take right now if I had to turn a failing business around. This isn’t theory—it’s what I’ve done before and what I help clients do every day.

    After watching,

    We’ll show you how we can help your business reach it’s peak.

    In over a decade since it’s creation, The Customer Factory has served over 100 different local businesses across the United States of America.

    Jimmy Alauria

    3A Automotive & Diesel

    “With [The Customer Factory] people are ready to buy. They trust us. They’ve already done their research, they’ve seen us enough and so, we’re seeing people just show up.”

     

  • Still Trying to Outsmart the System?

    Still Trying to Outsmart the System?

    Here’s a quick story.It might make me look a little foolish—but you might just learn something from it.

    Not long ago, I had what I thought was a brilliant idea.Why not tap into all those local “promote your business” Facebook groups?They’re free, they’re local, and people are already scrolling through them.

    So I put two team members on it—full time.We posted helpful, well-designed content in over 250 groups, every single day for nearly two weeks.

    How does this method stack up against normal Facebook advertising?

    Which cost less? Which produced more? Which is the better strategy?

    I explain the results and more in this short video.

    After watching, 👉 click here 👈 to schedule a call and we’ll show you how to get the most out of your ad budget.

     

  • 100 Website Visitors! Why Did Only Two Call?

    100 Website Visitors! Why Did Only Two Call?

    Think about your website.

    You might love it.You might hate it.But the truth is, people are visiting it.

    Dozens, maybe hundreds, even thousands.

    But here’s the weird part —You might get 100 people to visit,And only one or two actually call.

    What happened to the rest?

    They were interested.

    Otherwise, why would they have gone to your site?

    But they left.And now they’re gone.

    It can feel helpless, knowing that 98% of your visitors bounce into the night, never to be seen again.

    But what if they’re not gone forever?

    There’s a simple tech called remarketing or retargeting.

    Here’s how it works:

    You install a little tracking pixel on your website.

    Now, when someone visits, they get tagged with a code — like a digital name tag.So even if they leave without calling you, you can still stay in front of them.

    Your ads can follow them on Facebook, Instagram, and other sites.

    Why does this matter?

    Because sometimes they meant to call.But life got in the way.

    Phone rang.Kids interrupted.Boss walked in.

    Now you can circle back.Stay visible.And catch them when the timing is better.

    To do this, contact your website person and ask them to install a Facebook tracking pixel.

    Then go to business.facebook.com and connect that pixel to an ad campaign.

    Yes, there’s a learning curve.But the payoff is huge.

    You can turn lost website traffic into real, paying customersWithout changing anything on your actual site.

    This tactic is just one piece of something I’ve been working on called Social Publicity.

    I recently did a private training webinar on the full strategy for membersBut I’m so excited about it, I’m opening it up here too.

    Visit TheCustomerFactory.com/socialpublicity—to learn more about social publicity.

  • The Cure to Inconsistent Advertising is Social Publicity

    The Cure to Inconsistent Advertising is Social Publicity

    It happens all the time.

    An ad starts strong—leads roll in, the phone rings…Then suddenly, it stops working.No matter what you tweak or change, it just fizzles out.

    Why?

    Most business owners guess.They blame the platform… or the offer… or the audience.

    But there’s a deeper reason—one that most people completely overlook.

    And once you understand it, your entire approach to marketing might change.

    I break it all down in this short video.

    After watching, 👉 click here 👈 to schedule a call and we’ll show you how to never worry about inconsistent advertising again.

     

  • How to Beat Any Competitor in Your Town

    How to Beat Any Competitor in Your Town

    Think you can’t compete with that big corporate franchise that just moved in down the street?

    Think again.

    They may have a massive budget, slick branding, and nationwide reach—but none of that matters in your local neighborhood if you play it smart.

    Here’s the truth:You don’t need to outspend them.You don’t need to undercut your prices.And you definitely don’t need to copy their marketing.

    What does work?

    Watch the video to find out.

    After watching, 👉 click here 👈 to schedule a call and we’ll show you how to build something that attracts customers automatically.

     

  • Are You Marketing Like A Hunter?

    Are You Marketing Like A Hunter?

    Every local business owner follows one of two marketing paths:

    • The Hunter chases leads, pushing hard for every sale.
    • The Farmer plants seeds—building awareness and letting customers come to them.

    Each path leads to a very different level of success in business… and life.

    So which is better? And why is this important to you, as a business owner?

    Watch the video to find out.

    After watching, 👉 click here 👈 to schedule a call and we’ll show you how to build something that attracts customers automatically.

     

  • For When It Hits The Fan:

    For When It Hits The Fan:

    Every now and then in business, *stuff* hits the fan.

    Bill collectors start calling.A vendor gets cranky.Someone asks for a refund.Or worse, you get a letter from the tax man or some government agency.

    It happens. It’s part of business.

    So here’s a simple but powerful piece of advice that has helped many business owners stay focused and moving forward:

    Assign one person to be the pooper scooper.

    This is the person who catches all the incoming mess.Upset customers, government forms, complaint calls, overdue bills — all of it.

    Their job is to take the hit quietly and keep the chaos from spreading through the team.

    Because if you let that stuff bounce around your shop, it distracts everyone.People get nervous. They want to help.But it pulls them off the one thing they need to be doing — their actual jobs.

    Once you’ve got your pooper scooper in place, here’s your next job:

    Pour the coals on marketing and delivering.

    Whatever the problem is —Money helps fix it faster.

    Late bill?Refund demand?Legal issue?

    More money helps with all these.

    But if you’re sitting there taking all the flak yourself, distracted and stressed,You won’t be in the right mindset to generate income.

    If you don’t have someone to catch the incoming mess,Set a specific time each day to deal with it and ignore it the rest of the time.

    Clear the noise.Focus on producing.

    Everyone hits tough times now and then.That doesn’t mean you let it knock you off course.

    Keep your head clear.Protect your team’s focus.And handle the drama with discipline.

    By the way, I recently shared a new system I’ve been working on called Social Publicity.

    It’s a steady, low-cost marketing method to help local business owners stay visible and bring in new customers — especially when you need them most.

    Visit TheCustomerFactory.com/socialpublicity—to learn more about how we help businesses like yours grow without gimmicks or fluff.

  • Here’s Why Your Facebook Ads Didn’t Work

    Here’s Why Your Facebook Ads Didn’t Work

    We recently ran a test for a business owner who wanted to play it safe.

    We recommended a $10 per day Facebook ad campaign.

    But he asked us to keep it at $5 instead.

    So we did.

    And while the ads technically ran…It was like the lights were on but no one was home.

    Very little traction.Very little engagement.No real movement.

    We brought this up with one of our contacts at Facebook — one of the minions of Mark Zuckerberg who keeps us up to date and answers questions like this.

    He told us what was really going on.

    If you spend too little on Facebook ads, the platform doesn’t get the signals it needs to figure out who to show your ads to.

    It can’t gather enough feedback to optimize.

    So while your ad might be “running,” it’s not really doing what it needs to do to succeed.

    So what does this mean for you?

    If you’ve ever tested a $5 ad and got very little out of it…Try again at $10 per day.

    That small bump might be just enough to get you over the line —To give Facebook the data it needs to actually target and deliver.

    $10 a day is the level where we consistently see traction, reach, and results.

    Visit TheCustomerFactory.com/socialpublicity—to learn more about how we help businesses like yours grow without gimmicks or fluff.

  • Don’t Let Your Contact List Go to Waste

    Don’t Let Your Contact List Go to Waste

    Let me ask you straight up…When was the last time you mailed your customer list?Not just a receipt or invoice. I mean a real message. A letter, email, or text blast to reconnect.Most business owners skip this step.Some say, “My customers only need me once,” like a home builder or specialty service.But that misses the point.Your customer list is the most valuable group you have.Even if they don’t buy again, they talk to people.Family. Friends. Neighbors.And if you’re not in regular contact, you’re easy to forget.Mailing your customer file isn’t just about selling.It’s about reminding them that you’re still here.Still helping people. Still the right one to refer.And yes, if you offer something they could buy again, this gives them a nudge.Ask any business consultant how to generate fast income.They’ll say the same thing.Mail your customer list.These people already trusted you once.They paid you.They chose you.That puts them in a whole different category than the rest of the world.And when they refer someone, it reinforces that they made the right choice the first time.People love to be right.So help them feel good about recommending you.Give them the chance.Send something out.Doesn’t have to be fancy.Just has to be real.It works. Almost every time.And if it doesn’t, message me and we’ll figure it out.

    Visit TheCustomerFactory.com/socialpublicity—to learn more about how we help businesses like yours grow without gimmicks or fluff.