Article
From Stress To Success: How Million Dollar Practice Owners Do It
I have seen dozens of practice owners build their practices to the million-dollar level and well beyond while living a low-stress lifestyle which most…
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Article
The Reason Why Your Marketing Campaigns May Be Failing
Are you always looking to keep your winning marketing campaigns fresh, interesting, and new? Surprisingly you may be doing far more harm than good.…
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Article
(Research Results!) How New Patients Expect A Healthcare Practitioner To Dress
Most practitioners try to strike a balance with how they dress somewhere between comfortable and professional. New research indicates that most practitioners get this…
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Article
How To Attract Qualified New Patients Who Will Show, Stay, And Pay
Urgent! Before you waste another dime attracting new patient leads who are unqualified or unmotivated for care, make sure you are not wasting your…
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Article
How To End New Patient No-Shows (Hint: It’s Not Your Marketing)
Joy! The prospective new patient responded to your marketing and set an appointment but when the time came they were nowhere to be found.…
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Article
Using Einstein’s Method To Evaluate Your New Patient Campaigns
When asked, “Is your marketing working for you?” the most common response from practice owners is a sheepish, “I'm not sure.” Who can blame…
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Article
Facebook VS. Instagram: Which is Best For Getting New Patients?
Facebook and Instagram, although both platforms are owned by the same company and have an integrated ad system, they function very differently when it…
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Article
The Secret “80/20 Rule” For New Patient Facebook Ads
Your new patient ads may have the right offer, the right images, the right headline, and even the right ad copy and still fail…
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Article
10X Your New Patient Referrals With These Insider Tips
Every successful patient has the potential to generate multiple referrals. Unfortunately, most practices only generate 10% of their potential referrals.
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Article
Why Your New Patient Ads Cost More Than Everyone Else’s
Yes, the cost of Facebook ads has risen over time, however, if your ad costs have jumped up significantly, or the same budget is…
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